Agile digital marketing using Scrum

Is scrum only for software projects. The answer is ‘No’. scrum works well with any project where either the requirements are changing or technology is new or both. Here are the lessons learned by a digital marketing team using scrum to accelerate their digital marketing program.

Key benefits of Integrated Agile Project delivery from a 1.6 billion Oil and Gas project

Introduction Key benefits of Integrated Agile Project delivery from a 1.6 billion Oil and Gas project; Project completion ahead of 36 months schedule 90% on time delivery of deliverables 80% deliverables completed within budget 100% quality assurance across all team’s output 80% reduction in errors and rework Key enablers Integrated planning Multiple levels of planningContinue reading “Key benefits of Integrated Agile Project delivery from a 1.6 billion Oil and Gas project”

15 points for effective daily stand up meetings (scrum)

Start the meeting on time and finish it on time. Some teams do it at the beginning of the day. Some do it by 11 a.m. Some do it towards the end of the day. This can be a challenge when you have teams working from two different geographies with time zone differences. Choose theContinue reading “15 points for effective daily stand up meetings (scrum)”