Agile digital marketing using Scrum

Is scrum only for software projects. The answer is ‘No’. scrum works well with any project where either the requirements are changing or technology is new or both. Here are the lessons learned by a digital marketing team using scrum to accelerate their digital marketing program.

Key benefits of Integrated Agile Project delivery from a 1.6 billion Oil and Gas project

Introduction Key benefits of Integrated Agile Project delivery from a 1.6 billion Oil and Gas project; Project completion ahead of 36 months schedule 90% on time delivery of deliverables 80% deliverables completed within budget 100% quality assurance across all team’s output 80% reduction in errors and rework Key enablers Integrated planning Multiple levels of planningContinue reading “Key benefits of Integrated Agile Project delivery from a 1.6 billion Oil and Gas project”

The 'Fragile-Agile' List

This is an ever growing list. The sole objective of this list is to challenge the agile champions to create some new mistakes, instead of the known ones in the list, and to help me to add them to this list by sharing them with me đź™‚ Absence of well articulated business case for agile transitionContinue reading “The 'Fragile-Agile' List”